Sunday, 1 December 2013

Developing My Documentary Poster - Part 2


Commencing below are the second construction stages I under went as I created the poster for my documentary programme. These set of images follow on from the Part one I published in an earlier post.





Ultimately to progress I had to decide on a font style appropriate for the theme of my product. As I indicated previously I desired the title for the documentary to be in a handwritten girly script, this gave an elegant feminine feel to the whole piece, as indicated in the title via 'girls' it helps to illiterate the programme will be almost entirely revolved around women with eating disorders. I also felt as if the writing personified a seemingly childlike innocence, this emphasised the 'childlike' bodies the girls have adapted as a physical consequence of their illness. To begin with I tested out a font I downloaded from the website 'Dafont' called 'Caneria script' to give an impression how it would portray across to me as a title. I selected the text tool and typed out the documentary title 'The Girls Who Wouldn't Eat'. It fair to say I was impressed with how the writing corresponded well with the overall layout of the poster, to me it gave off a posh 18th century feel as if the girl was attending a lavish dinner party and perfectly matched the criteria my poster should categorise with.



Before I made a final decision on the style of the lettering I decided it would be a better assumption to try out a few different ones as well as a precautionary method in case I found a better fitting font than the previous above. The one seen in the image overhead is 'Magnolia' font, I like the ultimate look of it on the documents as it suits the requirements I've indicated yet from a distance it is fairly difficult to distinguish the individual letters so for a finished production I don't think it would be overly suitable as an eye catching main title. If the audience cannot visually read the presentation then its likely their interest with waver.


I reverted the text back to 'Caneria Script' as it was the one I preferred the most out of the two I tested. My next protocol was to get the BBC logo onto the poster as they are my chosen distributors for the documentary. Similarly as I did with the texts I downloaded the full range of BBC company logos from 'Dafont' and inserted BBC three via the text tool. I believed BBC three would be the most beneficial network to align with as they commonly distribute shows that are cutting edge, normally absent from mainstream television therefore the quirkiness and bleak edge my documentary emits would align perfectly with the dramas they normally broadcast. I thought it would be more dramatic to add a 'presents' by the logo as this is an element seen in national TV posters, I chose to incorporate it in the same font as the title. However when viewing it I got the impression it looked out of place and 'didn't look right' on the page and the style of text was a deterrance as equally it was not bold or emphatic enough to really gain much interest from a way point


In an effort to correct the issue I highlighted the 'presents' and used the text tool to change the font again to.... Despite altering it I still felt as if none of the elements of the poster were co existing together in harmony and after asking the opinion of my lecturer she agreed to remove the 'Presents' as she explained it didn't sit right on the document because it appeared to be 'floating' above the woman's head and had no real presence or meaning to it. We also concluded the main title must essentially be moved as it was not correctly alligned well with the other elements, due to it being displayed in the bottom of the page it could easily be missed as the headline, to me it looks almost like a byline or kicker just from where it is sat.


I discarded 'Presents' and moved on to positioning the rest of my texts in a correct allignment. I moved the title of the documentary to the right of the woman as it was obscured by her presence when it was positioned in the left hand side of the frame, whilst there it did not look dramatic enough and could easily be overlooked by the audience due to the image being one of the most striking conventions on the poster. If the audience cannot clearly see the title then they would not relate to what the programmes content detailed. I enhanced the size slightly of the letters to bring out the style of text, from a distance it is very noticeable as being part of the page. I used... font to create a 'Coming Soon' instead of the 'Presets'  as i felt it fitted better with the theme, like it was something for the audience to look forward to, emphasing that dramatic edge more.


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